+3.1xInstagram reach
+27%direct bookings
+40%wedding enquiries
About the client
A heritage hotel, based in Udaipur, Rajasthan, operating in the travel, hotels & hospitality sector.
The problem
Most bookings came through OTAs. Social media posting was irregular and did not link to direct booking.
What we did
- Content pillars: heritage, weddings, food and experiences
- Weekly reels shot on location
- Influencer stays with clear disclosure
- Booking engine link and WhatsApp booking in bio
- Retargeting ads to engaged audiences
Outcome
- +3.1x Instagram reach
- +27% direct bookings
- +40% wedding enquiries
Services involved
Social Media Marketing · Digital Marketing
Client identity withheld. This anonymised case study is an illustrative example of our approach; figures are indicative and results vary by business, market and budget.
