+2xretail listings secured
+34%online conversion after rebrand
1consistent brand system
About the client
A millet-based breakfast brand, based in Bengaluru, Karnataka, operating in the d2c & ecommerce brands sector.
The problem
The founders had a strong product but generic packaging that looked like many others on shelves and online.
What we did
- Positioning workshop and competitor review
- Name refinement and logo system
- Packaging design with clear nutrition messaging
- Brand voice guidelines
- Social media templates
Outcome
- +2x retail listings secured
- +34% online conversion after rebrand
- 1 consistent brand system
Services involved
Branding & Brand Identity · UI/UX & Branding
Client identity withheld. This anonymised case study is an illustrative example of our approach; figures are indicative and results vary by business, market and budget.





