+186%organic traffic in 8 months
+64%organic enquiries
14countries sending organic leads
About the client
A manufacturer of packaging machinery, based in Rajkot, Gujarat, operating in the manufacturing & msmes sector.
The problem
The website had one page listing every machine. It ranked for the brand name only, and enquiries came mostly from trade portals.
What we did
- Separate pages for each machine type with specs, videos and use cases
- Keyword mapping for Indian and export buyer searches
- Technical fixes for speed and indexing
- Application guides for food, pharma and FMCG packaging
- Links from industry associations and trade publications
Outcome
- +186% organic traffic in 8 months
- +64% organic enquiries
- 14 countries sending organic leads
Services involved
Search Engine Optimisation (SEO) · Digital Marketing
Client identity withheld. This anonymised case study is an illustrative example of our approach; figures are indicative and results vary by business, market and budget.
